Many business owners do underestimate the importance of music in their businesses and its effect on all people around. For example, it makes employees more productive, especially younger generation. It is no news that music has a unique capacity to put people in different emotional states. Many researches have shown that background music in commercial environments affects customers to stay longer and buy more.
Background music can be used as a tool to arouse the right associations and create a retail environment that reflects the brand identity. It has also been shown to reduce the perceived waiting time and add to the impression that the company cares about its customers.
Songoroo is customisable music for your business, played automatically with the help of an algorithm, following the music preferences of your customers and employees.
Songoroo is neither a passive in-store radio nor a jukebox. We developed a platform which combines the best from both concepts, presenting the customers with the opportunity to influence music playlist, but at the same time providing the business owners with variety of tools to set appropriate rules and boundaries to what kind of music can be played in their businesses,. Taking the customers’ preferences into the consideration in a fully automated fashion is exactly what differentiates Songoroo from other in-store radio providers.
Music playlist in your individual locations adjusts itself continuously based on music preferences of the present Songoroo app users.
With Songoroo, you will get access to the music database which can fulfil every musical wish your customers and employees might have. We will expand our database based on your specific regional wishes as well.
Our team is ready to help you to develop and create tailored audio and banner based messages to support your sales and marketing activities but also general public announcements in-between the played songs.
Various features in the Songoroo app allows your customers and employees to influence music played in your locations.
Do you want to know what kind of customers are visiting your locations or what kind of music might increase the productivity of your employees? Our tailored reports and big data analytics will give you the overview.
With the help of our automated 24/7 monitoring system, a team of highly dedicated customer service representatives help you with any enquires that may arise.
One-stop-solution combining all tools to manage your music, playlists, advertisements and payments should you choose so. We can of course manage all that for you.
We take care of all aspects of dealing with the payments and administration around royalties. This ensures that only legal music is played and allows you to concentrate on your business.
Songoroo is elevating the role of music in a business from a passive role, merely helping to create pleasant atmosphere to an active one, achieving an interactive and enjoyable experience, improving the loyalty levels of customers and engagement of the employees.
Including multiple social media-like options in the mobile app helps your business to capitalise on the increased attractivness of your locations where people tend to spend more time.
Various data sets and reports regarding customer demographics, behaviours and preferences are commercially useful for targeted advertising and increase sales of own products or services.
Playlists generated automatically are continuously adjusted based on Songoroo app users’ preferences physically present at the same location.